I've been participating in a few themed swaps on the Postcrossing forum, and this is the card which arrived for an "aerial view" swap with a Russian Postcrosser. She happens to live in Sochi, which will be hosting the 2014 Winter Olympics.
It would be interesting to see another postcard of the city closer to the time when the Olympics will be happening.
I'm a little surprised (though certainly not unhappily) to see a stamp already for the Sochi Games. It sounds like the stamps will be available to collectors by subscription. You can read more about stamps for those games here. I wonder if it is too late to get stamps for the 2012 Summer Olympics in London.
Of course it was nice to be able to get one from someone who lives in Sochi and on a lovely postcard.